The TransAlentejo Walking Festival

Following the complete structuring of the TransAlentejo Network, the proposal to hold a Walking Festival was presented, an idea that was very well accepted by Turismo do Alentejo ERT. The event encompassed the entire territory, as well as coverage of pedestrian routes, which is the only tourist product present in all municipalities in Alentejo.

The festival had three editions in 2021, 2022 and 2023.
In 2024 this festival ceased to exist and the event was renamed Alentejo Walking Festival.

In 2021, there were moments of some uncertainty due to the pandemic, but it was essential to activate the brand of the newly installed product, as well as start training municipal tourism teams to be an active part in the boosting of the local tourism.

36 municipalities participated and the event also had four tourism seminars with international speakers, an international famtrip with five tour operators, a sales workshop with local tour operators and an international presstrip with five journalists specialized in hiking, having been a huge success, widely recognized .

Bashir Daoud, JordanTrail representative of the Kingdom of Jordan Tourism, was an international guest.

There were 493 registered via the website and around 200 registered directly by the municipalities, totaling 693 participants. Posts on social media had a reach of 370,000 people.


Walking Tour TransAlentejo
"Through the São Cucufate Vineyards"
Vidigueira

20 of November 2021
Hikers, international guests and
international tour operators

Report of TransAlentejo Walking Festival 2021, by José Pedro Calheiros (Coordinator) PT Version


In 2022 the challenge became greater, to achieve a second edition with capacity for innovation and enthusiasm. There was greater participation with the presence of 40 municipalities, the participation of a municipality in Spanish Extremadura, four Parish Councils in Alentejo, three tourist entertainment companies and two local associations.

The four tourism seminars had much greater media coverage, more popular participation and a very comprehensive thematic and territorial coverage. An international famtrip was held with seven tour operators, a sales workshop with local operation and an international presstrip with seven journalists specializing in nature tourism, achieving renewed success in holding the event.

Thodoris Tzoumas, mayor of Skiathos (Greece), was an international guest. There were 583 registered via the website, with 13% Spanish registered, and around 200 registered directly by the municipalities, for a total of 783 participants. The social media posts had a reach of 512,000 people.

Walking Tour TransAlentejo
"Discovery of the Royal Road" Vila Viçosa

29 of October 2022
Inácio Esperança . Tiago Passão Salgueiro

Municipality of Vila Viçosa
Luís Araújo . Filipe Silva . João Portugal
Turismo de Portugal
Thodoris Tzoumas
Mayour of Skiathos - Greece
José Pedro Calheiros
TransAlentejo Walking Festival


Report of TransAlentejo Walking Festival 2022, by José Pedro Calheiros (Coordinator) PT Verison


In 2023 the festival underwent some changes with a reduction in the number of seminars for two events, changing the famtrip from international to national.
Municipal participation increased to the presence of 43 municipalities, including the municipality of Olivenza from Extremadura (Spain) and three Parish Councils in Alentejo.

There were no invitations or participation from the private or associative sector.

A national famtrip was held with seven tour operators and a sales workshop with local operation. There was no international presstrip or famtrip. There were no international guests.

There were 795 people registered on the website in the Portuguese version, 22 registered in the Spanish version (many Spaniards registered in the Portuguese version) and 9 registered in the English version, for a total of 826 registered, with an estimated participation of over 200 people in direct registrations of municipalities in a total of 1026 participants. Posts on social networks had a reach of 719,057 people with 20,723 interactions.


FamTrip and Sales Workshop
Hotel Vila Galé Alter Real

3 of November 2023
Nature tourism tour operators
International guests
Alentejo tourism agents

Report of TransAlentejo Walking Festival 2023, by José Pedro Calheiros (Coordinator) PT Version


Events Websites
click on each of the posters

TransAlentejo'21
3 to 28 November 2021




TransAlentejo'22
14 Oct to 6 Nov 2022


TransAlentejo'23
14 Oct to 6 Nov 2023



The creation, updating and maintenance of this website is the exclusive responsibility of
SAL Sistemas de Ar Livre as an offering of the public information contained therein.





TransAlentejo . Your Footprint . Alentejo . Portugal
Alentejo Walking Trails Network
info@transalentejo.com
An initiative by Turismo do Alentejo ERT Regional Tourism Entity
Collective governance with the Municipalities and Parish Councils of Alentejo
Support for development and structuring by Turismo de Portugal

International promotion of ARPTA Regional Tourism Promotional Bureau
Original idea, structuring and promotion by SAL Sistemas de Ar Livre | www.sal.pt | sal@sal.pt
TransAlentejo® and Portugal Walking Festival® are registered trademarks
The logos presented are property of the respective public and private entities